Is UX a shared responsibility but owned by none in the realm of enterprise software?

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Picture this intricate dance: the IT executives and IT leaders, the architects of solutions for their customers and employees; the software vendors, crafting the digital tapestry of solutions like SAP, Salesforce, and Workday; and the implementation teams, the choreographers making these digital ballets come to life. Yet, in this grand performance, the ownership of end-user experience seems a phantom role, shared among the players but lacking a true maestro.

In the spotlight, enterprise software vendors, recognizing the growing threat from Product-Led Growth (PLG) contenders, pour substantial effort into refining their UI design. However, the sheer complexity of the enterprise software realm, coupled with the need for adaptability across diverse industries, often results in solutions that are broad strokes rather than fine-tuned masterpieces.

Enter the companies, making IT buying decisions based on the needs and requirements relayed by their business partners. Yet, here lies the challenge—a communication gap between the technical wizards and the business visionaries. Deciphering and translating business needs into the intricate language of technical and end-user requirements becomes a quest, a hurdle for companies aiming to select the solution that harmonizes best with their needs.

Now, cue the implementation teams, the backstage magicians tasked with bringing the envisioned solution to life within the existing tech stack. Armed with a good understanding of the vendor’s solution, their focus is often on delivering the tech, sometimes at the expense of realizing the true business outcomes.

In this grand production, user experience requirements often find themselves lost in translation, echoes of their importance fading as the curtain rises on the lengthy and intricate implementation process. The results? Low user adoption rate and unrealized return on investment.

The question remains: Who will step into the spotlight and claim ownership of the crucial role that is user experience in the grand opera of enterprise software? The question becomes more important as we step into the era of digital transformation.

Enter INIM, poised to unravel this challenge via human & user centric approaches. We offer a multi-pronged tooling solution that supports the end to end implementation process: a comprehensive assessment of vendor UX compatibility considering existing business processes and workflows; detailed user reporting with a single click; essential UX assist tools for developers and QA testing; an auto-generated UAT scripting tool, and more. Last but not least, the efficiency gain calculator answers the ultimate question: Does your investment in new technology truly result in enhanced efficiency? INIM stands ready to guide organizations toward making informed and impactful technological investments.

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